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※ This position opening has been closed If you have any inquiry, please contact the consultant directly for more information. |
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| :: Brand Marketing Senior Manager :: | |
| Company Introduction | Global Food manufacturing company |
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| Job Description | New Product Development • New product strategy development • Market Research (market analysis for consumer need and market sizing) • Primary research for new products and categories (Focus Group research, online surveys, etc.) • New product ideation and conceptualization • Market trend analysis • New product development and launch timeline • COG analysis • Driving internal and external members to move development process forward • Packaging strategy and development (design as well as materials) • Developing sales materials, sales samples, needs for trade shows, and funneling numerous sales request related to new product launches Consumer Marketing • Responsible for building brand and product awareness to continue to drive aggressive growth of the brand • Develop strategy for consumer marketing • Develop and execute annual marketing plans with budgets • Manage marketing budget |
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| Job Requirement | • At least 8 years of relevant business experience in a consumer marketing role (Strong CPG experience with understanding of the FDM environment strongly preferred. Food experiences a plus). • Sales background a plus • MBA preferred • Strong leadership skills • Strong analytical skills • Strong strategic thinker • Creativity desired • Ability to make decisions based on analysis and rational thought • Good knowledge and familiarity with Asian foods a strong plus. • Team player with excellent interpersonal skills; able to develop strong relationships with internal and external parties • Strong written and verbal communication skills • Flexibility to work in a resource-challenged, environment • Capable of handling multiple projects simultaneously • Proficient in MS Excel, Word, and PowerPoint • Ability to travel (up to 20% of the time) |
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| Location | California(CA) | Degree Level | Bachelor’s Degree |
| Career Level | [Sr. Manager] | ||
| No. of Recruitment | 1 | ||
| Salary | negotiable | ||
| Required Document | Resume | ||
| Others | |||
| Contact/Inquiry | Executive Director Sean Kim / 213-383-2334~5 sean@nterway.com |
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