| :: Digital Flagship Specialist :: | |
| Company Introduction | 해외 유명 패션 브랜드 한국 전개 기업 [외국계] |
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| Job Description | Develop and execute operational plans for Men's Sportswear, Sports, and Footwear categories on the Digital Flagship platform Plan, coordinate, and implement online promotions and campaigns to drive sales and enhance customer engagement for these categories Manage and update product pages, ensuring accurate information, appealing visuals, and timely uploads for all relevant products Analyze sales data and customer behavior to optimize product assortment, pricing, and promotional strategies Collaborate with marketing, merchandising, and digital merchandising teams to ensure cohesive brand messaging across all Lacoste digital content Monitor competitor activities and market trends to identify new opportunities and maintain a competitive edge in the online apparel and footwear market Adapt strategies based on market trends and consumer insights, prioritizing key growth drivers Forecast daily, weekly, and monthly sales by category, leveraging promotional plans and KPI performance analysis Plan and execute digital performance marketing activities (e.g. paid search, display, retargeting) for entire product categories, aligning with overall Digital Flagship sales objectives and seasonal campaign awareness build-up that collaborate with marketing team. Monitor key digital marketing KPIs (ROAS, CTR, CPC, Conversion Rate), share periodic performance reports, and communicate regularly with Global teams to align optimization strategies and campaign learnings. |
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| Job Requirement | Minimum 5 years of experience in e-commerce operations or digital flagship platform management, preferably in the fashion industry Proven track record in e-commerce operations, with hands-on experience in product detail page (PDP) optimization, product curation, or digital merchandising Basic understanding of e-commerce system architecture (e.g., DOM, WMS, SFCC) and interface logic Strong cross-functional communication skills and ability to collaborate across departments Excellent attention to detail, problem-solving abilities, and capacity to manage multiple tasks simultaneously Interest in digital retail trends and a customer-centric approach to user experience Business-level proficiency in English Bachelor’s degree required |
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| Location | 서울 | Degree Level | 대졸이상 |
| Career Level | [대리급] | ||
| No. of Recruitment | 1 | ||
| Salary | 협의 | ||
| Required Document | 영어 이력서 | ||
| Others | - 원서 마감후 1차(서류) 합격자에 한하여 개별연락 - 해외여행에 결격 사유가 없는 자 - 이력서에 연락처, 희망연봉 게재 |
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| Contact/Inquiry | 남정아 / 상무 02-6281- 5009 janam@nterway.com |
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