| :: Creative Trend Specialist :: | |
| Company Introduction | 글로벌 스포츠 브랜드 기업 |
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| Job Description | Trend & Market Research • Monitor and analyze emerging trends in fashion, sports, and lifestyle across Asia and globally. • Conduct market research to understand consumer preferences and forecast future needs. • Collaborate with in-country consumer insights teams to gather localized data. • Benchmark competitor products and industry developments to inform design strategy. Consumer & Cultural Insights • Leverage consumer feedback, surveys, and data analytics to refine trend strategies and creative direction. • Integrate cultural and consumer insights from Japan, Korea, and China into seasonal planning. • Utilize regional digital platforms to capture trend behaviors and data-driven insights: Korea: Musinsa, Naver data Lab, Kakao shopping, Kream China: Xiaohongshu, WeChat, Tmall Japan: Zozotown, Cross-market: Instagram, TikTok, Google Trends Trend Forecasting & Seasonal Planning • Develop trend forecasts and long-term predictions to guide seasonal product releases. • Align trend timelines with product development and production schedules. • Translate emotional and cultural signals into actionable design narratives relevant to both local and global markets. Creative Direction & Integration • Support the Senior Manager in developing seasonal trend stories and creative direction in alignment with global teams. • Collaborate with cross-functional teams (design, marketing, merchandising, product development) to ensure trend consistency. • Contribute to decisions on color palettes, fabrics, and design elements that reflect current trends. |
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| Job Requirement | • Minimum 4 years of experience in merchandising, trend analysis, or consumer insights, preferably in fashion or lifestyle. • Strong understanding of Korean consumer culture and fashion market dynamics. • Experience with social media platforms and influencer content analysis (SNS) • Proficiency in Excel, PowerPoint, and data visualization tools. • Business-level English proficiency (verbal and written). • Bachelor's degree in Fashion, Marketing, Business, or related field. • Strong communication and cross-functional collaboration skills. • Ability to synthesize data into clear, actionable insights. |
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| Location | 서울 | Degree Level | 대졸이상 |
| Career Level | [대리급] | ||
| No. of Recruitment | 1 | ||
| Salary | 협의 | ||
| Required Document | 영어 이력서 | ||
| Others | - 원서 마감후 1차(서류) 합격자에 한하여 개별연락 - 해외여행에 결격 사유가 없는 자 - 이력서에 연락처, 희망연봉 게재 |
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| Contact/Inquiry | 남정아 / 이사 02-6281- 5009 janam@nterway.com |
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